Influence techniques that respect human autonomy. Nudging without manipulation. Consent-first marketing practices that build lasting trust.
Learn MoreReviewing existing practices. Identifying dark patterns. Recommending ethical alternatives.
For UX designers, marketers, leadership, and product teams on ethical influence.
"Consent-First Certified" mark with annual audits and public accountability.
Longitudinal studies comparing ethical vs. manipulative tactics. Published findings.
Building trust creates better long-term outcomes than exploitation.